MailChimp is one of the most popular email marketing tools; replacing it can be tough due to a lack of time and information. Even though it offers enough functionality and performs just fine, the pricing can be slightly expensive for new businesses and websites. However, this is not a quandary anymore; in this “Top 5 Best Alternatives That Will Replace Mailchimp 100%” article, you will be able to find out about the most potent MailChimp alternatives with more affordable prices.
And as far as we started to talk about the “Top best” do not forget to check out our “Top 5 Amazing Typeform Alternative Plugins for WordPress” article.
If you are ready, let’s start.
Why Email Marketing is Important?
Before we start our article, let’s, first of all, understand why you would need email marketing services and email marketing in general. So what is email marketing? Basically, email marketing is the process of sending commercial messages to your contacts (email list) through email. Whether it is your loyal customer who needs to be informed on new products, deals, or discounts or a new/potential customer who can contribute to higher profits, email marketing is something you will need to use. Down below, I presented the list of a few primary benefits of using email marketing:
- Easy to measure data and results
- Budget-friendly
- Personalization and Customization options
- It can help you to turn potential customers into real customers
And now, you can take a look at the list of main steps that will help you get started. So How to Start Email Marketing? – The List
- Set your Goals
- Identify your target customer
- Get to know your audience to understand how to meet their needs
- Select an email marketing service
- Collect leads to build an email list
- Build an email list
- Build email marketing strategies
- Start
Well, this was the introduction to email marketing so that beginners will get a better idea of it; now we can start with the article, first of all, reviewing Mailchimp and then its best alternatives.
You can read more about Email Marketing here.
What is Mailchimp?
Mailchimp is a marketing automation platform and email marketing service. Many businesses, website owners, and marketing companies create campaigns, send emails to email lists, and automate every possible time-consuming process to save time and money.
So what is Mailchimp used for and what are its features?
- Customization good Designs
- Reports
- MailChimp editor
- Integrations
- Mobile friendly
- Responsiveness
- Segmentation and Groups
- Multi-User Accounts
- A/B Testing
- Time-zone delivery
- Ready-to-use email marketing templates
Pros and Cons of Mailchimp
As with everything, even the best service has some pros and cons, and here they are:
Pros
- Intuitive design user interface – very short learning curve, especially Lead forms and Landing Pages
- It easily integrates with most other major digital tools.
- Its drag and drop feature makes email editing very easy
- This platform stores multiple lists of contacts in one tab
Cons
- List Segmentation has a long learning curve and confusing interface
- Not many campaign options
- Doesn’t distribute emails to multiple lists at the same time
- Expensive paid plans
Top 5 Best Alternatives that will replace Mailchimp 100%
Finally, we can start reviewing the best alternatives to Mailchimp. As you could’ve seen above Mailchimp is an impressive tool with a good user interface and useful features, however, this does not mean that there are no Mailchimp cheaper alternatives out there. You can review them down below.
ActiveCampaign
ActiveCampaign is an online platform that allows you to automate your marketing in a few simple steps. This is one of the most famous email marketing tools that offers plenty of features in its plans.
So main features are:
- Marketing Suite: Marketing automation, Email Marketing, Landing pages, Unlimited Email sending, Drag & Drop email builder, 125+ Templates, Newsletters, Subscription forms, Segmentation, Site, and Event Tracking, Campaign, and Automation Reporting, Product Blocks, Contact Scoring
- Sales Suite: Ecommerce Sales Automation, Import Existing Customer List, Advanced Segmentation, Custom Order Management, Mobile CRM App
- Service Suite: Customer Analytics, Chat Email and Facebook Messenger Service Channels, Automated Chatbot Workflows, Unified Inbox, Reporting, and Chat Transcripts
- Platform and Support: 1 user, chat and email support, 500+ Automation Recipes, 870+ integrations, Unlimited Inactive Contacts
Pros and Cons
The features it offers are endless and unique. However, it still has some pros and cons, and let’s take a look at those.
Pros
- Easy to Use
- Good value for the money
- Lots of templates
- Email Automation
- Customer Service 24/7
Cons
- Reporting can be difficult to navigate
GetResponse
GetResponse is a simple yet powerful tool for email marketing. It will assist you in getting your business online, growing your audience, engaging with customers, and boosting online sales.
So main features are:
- Email Marketing: list building, segmentation
- Marketing Automation
- Website Builder
- Paid Ads
- Sales Funnels
- Popup forms
- Autoresponders
- Website tracking
- Live and on-demand webinars
- Dedicated support
All the features listed above will help you automate lots of marketing processes and save some time investing in something else.
Pros and Cons
Features are quite useful, but what about the simple pros and cons that come with them? Down below, you can see the list of those.
Pros
- Interface is user-friendly
- Original templates
- Detailed reports
- Statistics System is highly Accurate
Cons
- Not that many products it integrates with
So what do you think about the “Top 5 Best Alternatives That Will Replace Mailchimp 100%” article so far?
Moosend
It is the fastest path from email marketing to business growth as it promises. And we could not disagree with that statement, because we were quite impressed by this tool and finding out its main features alongside pros and cons.
So main features are:
- Drag & Drop Email Editor: Makes editing process unbelievably easy
- Data Analytics
- A/B testing: simple but potent feature
- List Segmentation
- Marketing Automation: email automation templates, website, and user tracking, advanced reporting
- Landing pages: ready-to-use templates, separate mobile editor
- Email Personalization: Product recommendations
- Subscription forms: GDPR Compliance, bot protection, visibility
Pros and Cons
Finally, we can review the most exciting part of this tool, its pros, and its cons listed below.
Pros
- Real-time analytics
- Campaign scheduling
Cons
- 1000+ subscribers require Pro plan upgrade
- The free plan has a limited customer support
Drip
Drip is a cloud-based platform that will assist you in automating the marketing processes of your business easily. Also, it will help you to expand your business and boost sales. Moreover, it offers many features for Automation; down below, you can see those.
So main features are:
- Integrations
- Split testing
- Reports
- Drip Campaigns
- Performance tracking
- Email address capture
- Facebook Ads
- Lead scoring
- Process Automation
Pros and Cons
Although the features it offers are quite useful, it still has some pros and cons, and now let’s take a look at those.
Pros
- Visual: Drip is a visual workflow builder. Therefore it offers an amazing user interface and makes the creation process easy and enjoyable.
- Powerful Automation: those help you to save time and still get quality results
Cons
- Expensive Pricing, therefore not everyone can afford it
Constant Contact
Finally, we got to the end! And right now, let’s take a look at another quite powerful alongside popular tool with many positive reviews such as Constant Contact. This tool aims to make everything easy for you, especially Email Marketing. Moreover, this tool can easily replace Mailchimp with its features.
So main features are:
- Contact list management
- Email Automation: this feature helps you to keep your audience engaged, notify them and, of course gain a new audience alongside boosting sales
- Drag & Drop editor: This editor makes everything easier because if you are not tech-savvy, it is still easy to use, practically no custom HTML is required
Pros and Cons
As with every potent tool, this one has a few benefits and drawbacks, which we will review down below.
Pros
- Mass email
- CRM utilization
- Testing
- Drag and drop interface
- Offers one-month free trial
- Can handle a large number of contacts
Cons
- User-Interface is not the best one, it could be simpler
- Customer Support
Summary
In this “Top 5 Best Alternatives That Will Replace Mailchimp 100%” article, we reviewed nearly every alternative that can truly replace Mailchimp. I hope you found it useful; the final choice is, of course, yours. No matter what you choose at the end, just make sure to be familiar with functionality and features as much as possible before the purchase. So that you can fully enjoy the product you get for your website.
If you liked this article, do not hesitate to write any comments/feedback or questions down below in the comments section. Furthermore, you can share this article with your friends or colleagues who may be interested in this topic.
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